Tag Archives: LinkedIn

How do law firms use social media?

The legal industry is slowly increasing its usage of social media platforms; about one-third of the ‘AmLaw 100’ law firms are on Twitter.

LexisNexis recently commissioned a report on the social media engagement of 110 law firms across the world. Here are some interesting highlights of the firms that were audited:

  • 35 firms have registered Twitter profiles, 24 are being used for broadcasting news;
    8 have yet to be used; and 3 are being predominantly used for interaction at the time of the audit
  • Of the 85 law firms that have registered on LinkedIn, 27 have created their own ‘LinkedIn Groups’
  • Only 12 use YouTube
  • Sydney and New York have the  highest numbers of legal bloggers

The breakdown by region: